In the context of the film, the protagonist Pushpa Raj (Allu Arjun) uses this line to assert his confidence, resilience, and refusal to be intimidated or defeated by anyone — especially his rival, Bhanwar Singh Shekhawat (Fahadh Faasil).
The phrase is a popular dialogue from the Telugu movie Pushpa: The Rise (2021), starring Allu Arjun. It translates to "Pushpa will not back down" or "Pushpa won't lose" (literally, "won't be beaten"). pushpa pelega nahi